AI Insights · Timothy · January 2022
Top 5 Social Networking Apps on iOS in Australia - Q4 2021
Discover the performance trends of the top 5 social networking apps on iOS in Australia during Q4 2021. Data from Sensor Tower reveals insights into weekly downloads, revenue, and active users.
Throughout Q4 2021, the top 5 social networking apps on iOS in Australia showed varied performance trends in weekly downloads, revenue, and active users. Here's a detailed look at each app's performance based on data from Sensor Tower.
Facebook experienced fluctuations in weekly revenue, starting at around $63.9K in late September and ending the quarter with approximately $39.3K. Weekly downloads saw a general decline from 43.9K to 29.6K, while active users showed resilience, maintaining around 14.5M throughout the quarter, with a slight increase to 14.7M by the end of December.
Messenger
Messenger's weekly downloads decreased from 37.8K in late September to 29.7K by the end of December. Active users also showed a downward trend from 11.9M to 11.5M, despite a brief peak at 11.9M in mid-December.
WhatsApp Messenger
WhatsApp Messenger maintained relatively stable weekly downloads, starting at 30K and ending at 22.6K. Active users hovered around 2.7M, with minor fluctuations throughout the quarter.
Discord - Talk, Play, Hang Out
Discord saw a notable increase in weekly revenue, peaking at approximately $57.3K in mid-December before closing the quarter at $50.7K. Weekly downloads remained consistent, averaging around 18K to 19K, while active users slightly declined from 1.3M to 1.2M over the same period.
Telegram Messenger
Telegram Messenger's downloads experienced a decline from 17.2K to 11.2K, and active users ranged between 278K and 318K, with the highest activity observed in late November.
For a deeper dive into the performance metrics of these social networking apps, visit Sensor Tower for more insights.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2022